David Meerman Scott

David Meerman Scott is a marketing strategist, advisor to emerging companies, and a professional speaker on topics including marketing, leadership, and social media. He is the author of eight books, including three international bestsellers: The New Rules of Marketing and PR, Real-Time Marketing & PR, and Marketing Lessons from the Grateful Dead. His books have been translated into more than twenty-five languages. He collects artifacts from the Apollo lunar program and is thought to be the only person in the world with a lunar module descent engine thrust chamber in his living room.

Broadcast 2231 (Special Edition)

Guests: David Steerman Scott, Richard Jurek. Topic: Mr. Scott & Mr. Jurek's top new book, "Marketing the Moon: The Selling of the Apollo Lunar Program." Please direct all comments and questions regarding Space Show programs/guest(s) to the Space Show blog, http://thespaceshow.wordpress.com. Comments and questions should be relevant to the specific Space Show program. Written Transcripts of Space Show programs are a violation of our copyright and are not permitted without prior written consent, even if for your own use.


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