John Carter McKnight is the author of a biweekly online column, “The Spacefaring Web,” (available by email and carried at http://www.SpaceDaily.com) which addresses economic, political and technological aspects of space development. During this program, Mr. McKnight explores these issues and searches for the best methods to facilitate space tourism and commerce. We also explore Mr. McKnight's unusual but highly accurate comparison of the teachings and values of P.T. Barnum with today's business and strategic planning for off-Earth businesses.